CONTACT: Kenneth A. Brown, OSBA, 800-282-6556 or 614-487-4426
Columbus, OHIO (Dec. 19, 2012) – How do lawyers make good decisions about improving their practices, and what role can their bar association play in helping them make that decision?
That’s the thrust of a new initiative by the Ohio State Bar Association (OSBA) to invite lawyers to make good decisions when it comes to practice tools offered through their bar association involvement. Dubbed “A good decision,” the effort focuses on connecting lawyers, those who are already OSBA members and those who have not yet joined, with the bar’s services, especially technology based services.
“We’re having some fun with this,” said OSBA President Pat Fischer. “We’re using characters and themes from the ‘50s to introduce Ohio lawyers to 21st century tools, things like our OSBA Report online, OSBA Report mobile app, our CLE eBook library. There’s even a video introduction to the campaign.”
Because lawyers are busy, the OSBA is using the latest technologies to provide access to services 24/7/365. For example, the flagship service for many Ohio lawyers is the OSBA Report, a daily compendium of case decisions and legal news. The OSBA has produced this in print each week for 85 years, and now offers a customizable online version that provides updates as many as six weeks sooner than the print edition. For those with smart phones, the OSBA Report is now available through an app as well. Convenience and quicker information are the watchwords of this component.
The OSBA is the premier provider of quality, cost-effective continuing legal education (CLE) in Ohio. The “good decision” campaign shows lawyers the latest innovation in this area: providing online access to all of the OSBA’s CLE materials for the past two years to any member who signs up for one live CLE course.
“Talk about access and value,” said Fischer. “For the cost of one live CLE, lawyers can access materials from any of our courses on any topic at no additional charge in eBook format. That’s information about anything from agricultural law to zoning at their fingertips.”
The OSBA is communicating directly with current members, and is undertaking an outreach campaign to reach non-members. The characters from print and electronic ads will “come to life” and appear at OSBA events to promote its technology services. They’ll also be seen on Facebook and Twitter. “Who knows, maybe we’ll create the next ‘Flo’ or ‘gecko,’” said Fischer.
“It’s all about providing lawyers with the tools they need through the latest technologies with around-the-clock access. And that means belonging to the OSBA is one of the best decisions Ohio lawyers can make,” said Fischer.
OSBA members interested in learning more about these legal technology research services and in receiving one hour of free CLE credit in their offices should contact OSBA Member Services Consultant Rebecca Skeeles, Esq. at (614) 487-4463.
The OSBA, founded in 1880, is a voluntary association representing approximately 25,000 members of the bench and bar of Ohio as well as nearly 4,000 legal assistants and law students. Through its activities and the activities of its related organizations, the OSBA serves both its members and the public by promoting the highest standards in the practice of law and the administration of justice.